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Constitution Square

Services Deliverables
  • Logo
  • Brand Guide
  • Illustration
  • Hoarding
  • Brochure
  • Motion Graphics
  • Social Media
  • Kiosk
  • Signage
  • Wayfinding
  • Art Installation
  • Marketing Materials
  • Placemaking
  • Masterplan
  • Video Production
  • Stationery
  • Website

Reimagining a workplace experience for a new era

Constitution Square is an upscale office complex in the west end of downtown Ottawa, Ontario. It is an amenity-rich space that promotes connectivity and fosters community while conveying a sense of pride in supporting the ever-changing workplace experience. The Canderel team looked to Forge to bring this vision of a holistic workplace to life through brand, physical and digital signage, interactive displays, and digital public art.

A playful logo for a serious office building
A preliminary sketch for the CSQ logo
Logo inspired by the three towers of the building and a simple colour palette to support the brand
Ownable typography to define all communications

Communicating an evolution to a modern audience

The newly established brand adds a sense of liveliness and forward-thinking reflected in the building’s vision—adopting a more casual tone of voice and a visual identity that is modern, friendly and relatable.

Custom illustrations to communicate all things about the brand
Bold hoarding to build suspense during construction
Digital brochure for sales team
Social media and poster campaign to promote the changes

Establishing a strong sense of community and space

Our team developed design solutions that ensured an intuitive understanding of the connectivity of the three towers throughout the newly renovated concourse. The foremost opportunity was to create a strong sense of place and clear awareness of which of the three towers you were in, regardless of which entrance was used.

Interactive building directory integrated into signage program
Bold signage to identify each of the three towers
Consistent signage application throughout the entire building complex

Art as a reflection of brand values

At the heart of each building’s lobby is a 4-sided LED column featuring a series of custom-crafted artwork that ties directly into the brand’s themes of Gather, Grow, Connect, Evolve. The three pillars create a symmetry between the buildings as you walk the concourse, and their impressive presence infuses the space with a sense of palpable energy and vivid life. They further underpin Canderel’s desire to make these public common areas a pleasant place to work and dwell.

Enhancing the lobby experience through a digital art installation on three centre columns
Digital art installation in action
  • 1986 year of completion of first tower
  • 1M+ sq. ft. office complex
  • 21 floors of highest tower
  • 3 towers that make up CSQ

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